Spotify Using AI to Translate Podcasters' Original Voices to Additional Languages

Spotify this week announced an AI translation feature for podcasters that could give it an edge over Apple's podcasting platform. Voice Translation for podcasts uses artificial intelligence to translate podcasts into additional languages using the original podcaster's voice.

General Spotify Feature
While Spotify developed the tool, it is using OpenAI's latest voice generation technology. It learns the original speaker's voice and style and then translates the podcast into another language. Spotify says that this system will provide a "more authentic listening experience" that is more natural and personal than standard dubbing. Podcasts translated this way will retain the speaker's distinctive speech characteristics.

Spotify is testing Voice Translation at the current time, and is working with podcasters like Dax Shepard, Monica Padman, Bill Simmons, Steven Bartlett, and Lex Fridman to create AI-powered voice translations in languages like Spanish, French, and German for both existing episodes and future podcast episodes.

Voice-translated episodes are available worldwide to Premium and Free users. An initial bundle of translated episodes in Spanish are available now, with French and German rolling out "in the coming days and weeks." According to Spotify, the pilot program will provide "important insights" for future expansion and iteration.

While Apple does not have a competing tool at this time for the Podcasts platform, it is experimenting with AI voice technology. In iOS 17, Apple added a Personal Voice feature that allows you to use AI to create a replica of your voice. Right now, this is an accessibility feature that Apple has designed for those who are at risk of losing their ability to speak, but it stands to reason that Apple could use voice replication in other areas in the future.

Top Rated Comments

icanhazmac Avatar
10 weeks ago
No way I would ever allow another entity to "create" content in my voice. Before you know it you are getting canceled and apologizing for an AI error that caused "you" to say some horrific stuff in a language you don't even speak.
Score: 20 Votes (Like | Disagree)
NEPOBABY Avatar
10 weeks ago

I mean if it works reasonably well, why not? Wider audience and more revenue for the podcast.
There will definitely be many bad and messed up translations.

Relying on algorithms alone to translate languages is notoriously and famously difficult.

Anyone who has used YouTube or Instagram's translators knows how bad it is. Sometimes the meaning is changed completely.

Instagram translates my Chinese and Japanese friends posts wrong 50% of the time and converts their words into dumbed down American ghetto slang, which not only is a mistranslation but also paints people in a bad light.
Score: 14 Votes (Like | Disagree)
mrfunnypenguin Avatar
10 weeks ago
Have they completely forgot about HiFi?
Score: 6 Votes (Like | Disagree)
HobeSoundDarryl Avatar
10 weeks ago

I don’t see an issue with this. Everyone issue with AI (including mine) is lack of consent and getting payed for these AI companies stealing your work. If an artist agrees and is payed for their work getting used, I don’t see an issue.
Apple people see issues because this is a Spotify story. Take this one down, wait a day or two and put it back up as an Apple Podcasts story and we'll be gushing at Apple genius for the same thing. "We" are a very fair weather crowd. If it's an Apple innovation, it is genius. If it is an Apple competitor innovation, no one needs it, it's buggy as h*ll, it will never work right, security, privacy, risk of death/murder/mayhem/et all.

If it works pretty well, this seems great to me: great for Spotify, great for the podcasters, great for listeners who would like to hear some podcasts but in their own supported languages (even if there are some translation errors). Hopefully competition moves Apple to come up with the same or better ASAP. Competition is always good.
Score: 4 Votes (Like | Disagree)
zakarhino Avatar
10 weeks ago

any source about the android system implementation ?
None, I'm speculating this feature will be the next step up from the on device captions they already do. Apple added this last year or this year I think. Google have been doing it for years.

"All captions are processed locally, never stored, and never leave your device."

https://support.google.com/accessibility/android/answer/9350862?hl=en
Score: 3 Votes (Like | Disagree)
HobeSoundDarryl Avatar
10 weeks ago

I cannot stand watching movies where non native speakers do voiceovers. I much prefer subtitles.

Since Podcasts have overall not created growth for Spotify I presume that at some point they might drop them.
OK and OK. Apparently this has no benefit for you. Last I checked, there are other people in the world. Perhaps it's something THEY might appreciate while Spotify continues to offer them?
Score: 3 Votes (Like | Disagree)

Popular Stories

iOS 17

iOS 17.2 Will Add These 12 New Features to Your iPhone

Friday December 1, 2023 12:19 pm PST by
iOS 17.2 has been in beta testing for over a month, and it should be released to all users in a few more weeks. The software update includes many new features and changes for iPhones, including the dozen that we have highlighted below. iOS 17.2 is expected to be released to the public in mid-December. To learn about even more features coming in the update, check out our full list. Journal ...
iOS 16 4 Web Push

Apple Confirms Governments Using Push Notifications to Surveil Users

Wednesday December 6, 2023 5:06 am PST by
Unidentified governments are surveilling smartphone users by tracking push notifications that move through Google's and Apple's servers, a US senator warned on Wednesday (via Reuters). In a letter to the Department of Justice, Senator Ron Wyden said foreign officials were demanding the data from the tech giants to track smartphones. The traffic flowing from apps that send push notifications...
airpods pro 2 pink

Apple Releases New AirPods Pro 2 Firmware

Tuesday December 5, 2023 11:28 am PST by
Apple today released new firmware update for both the Lightning and USB-C versions of the AirPods Pro 2. The new firmware is version 6B34, up from the 6B32 firmware introduced in November. Apple does not provide details on what features might be included in the refreshed firmware beyond "bug fixes and other improvements," so it is unclear what's new in the update, but prior software releases ...
Beyond iPhone 13 Better Blue

'All-Screen' iPhone Under-Display Camera Enters Development

Wednesday December 6, 2023 2:03 am PST by
Apple's Korean suppliers have begun developing smartphone under-display cameras (UDC), paving the way for the first iPhone with a true "all-screen" appearance. According to The Elec, LG Innotek has entered the preliminary development of the UDC, which sits under the display and does not result in a visible hole in the panel when the camera is not in use. A UDC differs from a typical front ...
magsafe blue 2

iOS 17.2 Brings Qi2 Support to iPhone 13 and iPhone 14 Models

Tuesday December 5, 2023 11:04 am PST by
The iOS 17.2 update that Apple is set to release to the public in the near future will bring support for the next-generation Qi2 wireless charging standard to the iPhone 13 and iPhone 14 models. Qi2 was mentioned in the release notes for the RC version of the update that came out today. With the addition of support for the new standard, iPhone 13 and iPhone 14 models will work with Qi2...
iphone se 4 modified flag edges

iPhone SE 4 May Reuse Existing iPhone 14 Battery

Wednesday December 6, 2023 1:17 pm PST by
Recently, MacRumors has received details on the battery currently being tested on the upcoming fourth-generation iPhone SE, and the information corroborates previous findings in relation to the device. The iPhone SE 4, known by its device identifier D59, is expected to use the exact same battery found in the base model iPhone 14. Partially assembled prototypes of the next iPhone SE have been ...
airpods pro bulbs

Black Friday Prices Return for AirPods Pro 2 With USB-C, iPad, and More

Tuesday December 5, 2023 7:30 am PST by
Today we're tracking a collection of deals that are matching - or nearly matching - the same all-time low discounts we saw during Black Friday. This includes the AirPods Pro 2 with USB-C, 9th generation iPad, and M1 MacBook Air. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the ...
instagram messenger

Instagram and Facebook Messenger Chats to Disconnect This Month

Tuesday December 5, 2023 1:57 am PST by
Meta has revealed plans to end Instagram users' ability to chat with Facebook accounts later this month, rolling back a feature that it introduced over three years ago. In September 2020, Meta (then Facebook) announced it was merging its Facebook Messenger service with Instagram direct messaging, allowing Instagram users to chat with Facebook users and vice versa using the same platform....